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Rupa & Co to venture into South-Asian, African markets
17 June 2010: Rupa & Company, Kolkata headquartered hosiery and knitwear major, is planning to launch the brand across countries in South-Asia and Africa.
The company is likely to be launched in Bangladesh and Sri Lanka, where it will offer licences to local partners for production and marketing. Also, plans are afoot to launch the brand in South Africa and Nigeria, followed by other countries in the region.
After implementing the expansion plans for its plants in West Bengal and Tripura, the company’s capacity will increase from the current six lakh to seven lakh pieces per month.
Source: Hindu Business Line