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Manpasand Beverages to invest in expansion plan

Tuesday, 19 Nov 2013
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Manpasand Beverages, a fruit juice manufacturer, is planning to invest Rs 100 crore in the next three years to increase its production facilities and distribution reach across India.


The company intends to expand mainly in rural and semi-rural regions. Its manufacturing facilities are located at Vadodara in Gujarat, Varanasi in Uttar Pradesh and at Dehradun in Uttaranchal.


Manpasand's beverage brands are available in over 20 states through more than two lakh retailers, over 2,000 distributors and 200 plus super stockists.


Meanwhile, many private equity fund companies, both domestic and foreign, have evinced keen interest in having a stake in the company at a high premium in the second round. In 2011, SAIF Partners India had invested $10 million in Manpasand Beverages for a minority stake.

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