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Flipkart enters partnership with Adani Group to strengthen logistics, data centre capabilities

Monday, 12 Apr 2021
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Flipkart, an e-commerce marketplace, has announced a strategic and commercial partnership with the Adani Group, a multinational infrastructure company. 
In this two-pronged partnership, Flipkart will work with Adani Logistics, the diversified end-to-end logistics service provider in the country and a wholly-owned subsidiary of Adani Ports & Special Economic Zone, to strengthen Flipkart’s supply chain infrastructure and further enhance its ability to serve its rapidly growing base of customers. 
In addition, Flipkart will set up its third data centre at Adaniconnex, a Chennai-based facility, leveraging AdaniConneX’s expertise and industry-leading data centre technology solutions. Adaniconnex is a new joint venture formed between EdgeConneX and Adani Enterprises. 
As part of this partnership, Adani Logistics will construct 5,34,000 sq ft fulfilment centre in its upcoming logistics hub in Mumbai, Maharashtra, that will be leased to Flipkart to address the growing demand for e-commerce in Western India and support market access of several thousands of sellers and MSMEs in the region. 
Leveraging state-of-the-art technologies, the centre is expected to be operational in Q3/2022 and will have the capacity to house 10 million units of sellers’ inventory at any point. 
In addition to strengthening Flipkart’s supply chain infrastructure to support MSMEs and sellers, the facility will enhance local employment and generate around 2,500 direct jobs and thousands of indirect jobs.
The other prong of the partnership will see Flipkart developing its third data centre at the AdaniConnecX facility as part of one of the largest private cloud deployments in the country, thereby further strengthening its growing marketplace e-commerce business in India. 
The data centre has been designed to meet the highest standards in reliability, security and sustainability, which will capitalise on the Adani Group’s capability as the largest solar player in the country to generate and source green power. 
The AdaniConneX data centre is a brand new facility enabling Flipkart to design the data centre to its growing infrastructure needs with a significant focus on security and keeping data locally within India.
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