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Kurl-on acquires Spring Air to expand in premium segment

Wednesday, 17 Apr 2019
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Kurl-on, a brand of mattresses, has acquired Spring Air for an undisclosed amount to expand its presence across India, Bangladesh, Sri Lanka and Pakistan. With this acquisition, Spring Air and Englader brand of mattresses will now be under the Kurl-on umbrella.

The acquisition will strengthen Kurl-on’s presence in the premium bedding segment. The acquisition is in line with Kurl-on’s aggressive expansion strategy of both its product portfolio and retail presence. The acquisition will contribute to Kurl-on crossing the Rs 2,000 crore revenue mark in the next two years.

Spring Air’s product portfolio across the premium and luxury category will now be available across Kurl-on’s 1,300 exclusive franchise outlets and 7,000 multi-brand outlet across the country, besides its 93 Kurl-on Home Komfort stores.

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