PVR Cinemas has announced the opening of its first cinema in Jamnagar and the 15th property in Gujarat, with its 100 percent vaccinated staff.
As a part of its expansion strategy in Tier-II and Tier-III markets, PVR Jamnagar Cinema located at JCR - The Entertainment World is designed to offer an enhanced and modern cinematic experience to match the rising aspirations of audiences in smaller towns.
The new three screen multiplex is equipped to offer a hygienic, safe and secure cinematic experience along with new-age technological solutions, curated food offerings and modern interiors to address the out-of-home entertainment needs of people.
With the opening, PVR’s total screen count in the state stands at 68 screens across 15 properties, augmenting its presence to 247 screens in 59 properties in Western India.
The three-screen PVR property is spread over an area of 30,000 sq ft and can house up to 706 audiences.
Additionally, the new property in the city is integrated with modern in- cinema technologies like 2K RGB laser projection system, Dolby 7.1 surround sound and next generation 3D system, ensuring excellent visual and sound experience for an enhanced cinema-viewing experience.
In order to minimise human contact, digital transactions have been enabled via e-wallets. To further facilitate paperless movie ticket purchases at the box office, QR codes that can be scanned to enter the cinema will now be sent to customers’ phone.
One can also pre-book meals from the dedicated ordering and pickup counters via the PVR app to ensure social distancing.
With this opening, PVR strengthens its growth momentum in FY22 to expand its presence in every corner of the country with 849 screens at 177 properties in 72 cities (India and Sri Lanka).