Mahindra & Mahindra wants to make South Africa the hub of its exports into the rest of the Africa. The company has already established a strong presence in the automotive business.
South Africa will always be the company’s base for Africa. The company has its assembly plant in Durban and has built its brand in automotive. The plant was set up in 2018 to assemble its Pik Up-range that is now among the top six brands in this category in South Africa.
Mahindra & Mahindra has launched two models in the 7500 series and three in the 6000 series of its tractors in South Africa from its farming equipment range, which are very popular in India and several other countries.