Campa Cola, the soft drinks brand owned by Reliance Consumer Products (RCPL) will set up a new bottling and manufacturing centre in Begusarai district of Bihar.

The upcoming plant will be spread across 35 acres, with an estimated investment of Rs 1,000 crore, marking a significant push in Campa Cola’s expansion strategy in Eastern and Northeastern India. As per Bihar Industrial Area Development Authority (BIADA), the land has been officially allotted to EPIC Agro Product, the company responsible for producing and distributing Campa Cola. This move follows the February 2025 inauguration of a similar facility in Guwahati, Assam.

Campa Cola, which entered the Indian beverage segment in August 2022 through RCPL’s acquisition, has rapidly expanded by building infrastructure across India, including bottling units, logistics systems, and supply chains. Reliance aims to position Campa Cola as a major contender against giants Coca-Cola and PepsiCo.

RCPL has broadened the Campa range to include cola, orange, lemon, and energy drinks, as well as new offerings like Raskik, a fruit-based hydration beverage, and Spinner, a performance sports drink.