Dabur India has announced plans to invest Rs 550 crore in Madhya Pradesh over the next two years, reinforcing the company's commitment to the state. Speaking at the Madhya Pradesh Global Investors Summit 2025, Malhotra highlighted Dabur's strong presence in the region, with Rs 1,000 crore already invested and nearly 50 years of operations.

Over the past three years, the FMCG giant has invested Rs 550 crore in Madhya Pradesh, which contributes 25-30 percent of its total production.

Dabur India CEO Mohit Malhotra outlined plans to expand installed capacities, including filling and manufacturing lines, with the new investment. He praised the government for its support through incentives, mega project schemes, and the Central government's PLI scheme.

The state's infrastructure, including water and power availability, was also highlighted as a key advantage. Regarding product strategy, Malhotra reaffirmed Dabur’s focus on its core strengths - Ayurveda, herbal and natural trade.