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Foodpanda to open physical outlets through private label brands

Friday, 24 May 2019
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Foodpanda, a food delivery platform owned by Ola, plans to open physical outlets for its private label food brands, The Great Khichdi Experiment, Lovemade and FLRT.

It also plans to list its private label brands on Zomato, Swiggy and Dunzo food delivery apps, besides its own platform.

The company already operates around 50 cloud kitchens across cities.

The move is in line with Ola’s change in strategy to scale up Foodpanda as a cloud-kitchen business rather than as a marketplace food delivery business model.

Foodpanda will continue to invest in expanding facilities and kitchens.

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