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PepsiCo plans investment programme in India

Tuesday, 12 Nov 2013
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PepsiCo Inc and its partners are planning to invest Rs 33,000 crore ($5.5 billion) in India by 2020.

 

The investment will go into expanding its range of foods and beverages to cater to the evolving needs of Indian consumers. PepsiCo will also significantly increase the manufacturing capacity to more than double the current levels by 2020.

 

The company has already organically built eight brands -- Pepsi, Lay's, Kurkure, 7UP, Slice, Mirinda, Mountain Dew and Aquafina.

 

The investment will also be utilised to ramp up selling and delivery infrastructure throughout the country with a particular focus on rural market expansion, and to expand the company's collaborative farming programme.

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