Royal Orchid Hotels has launched Regenta Z Vadodara in Gujarat, marking the Group’s fourth property in the city.

This addition is part of the company’s strategy to expand its presence in high-growth urban markets. Regenta Z, a newly introduced brand under the Royal Orchid portfolio, is aimed at Gen Z and millennial travellers, offering modern, digital-first hospitality at affordable prices. Located in Alkapuri, a key area of Vadodara, the hotel provides easy access to the railway station, bus stand, and the airport. It also lies on the route to the Statue of Unity, around 86 km away.

With 36 rooms, including two studio suites, Regenta Z Vadodara features Burgundy Cafe, offering global cuisine, and the Orchid Meeting Room, ideal for small events. Arjun Baljee, President of Royal Orchid Hotels commented, "We are committed to providing the warmth and genuine hospitality that the Royal Orchid brand is known for, now in a youthful, energetic format."