Godrej Consumer Products (GCPL) is set to invest Rs 700 crore over the next two years to enhance its domestic and international manufacturing capacity, signalling optimism for an FMCG demand rebound in the coming 12 to 18 months.

The capital expenditure will be directed towards operationalising new factory lines at two facilities recently launched in North and South India, as well as establishing a new manufacturing unit in Indonesia.

Managing Director and CEO of GCPL, Sudhir Sitapati said, “The capex investment will be to boost the two factories that we have set up in South and North India. While we have launched the factories, several lines are not there. We will also be launching a new factory in Indonesia in the next two years. This is where we plan to use the capex.” “Quick commerce is a channel that we are happy with. It sells all the model sizes of packs in FMCG. The FMCG segment sells small-size packs, mid-size packs and very large packs, and the largest margin is in mid-size packs. Quick commerce sells the mid-size packages from a structured point of view. The channel also has limited inventory,” he said.

GCPL’s focus remains on strengthening its supply chain, product accessibility, and operational efficiency to meet evolving consumer preferences and capture the expected upswing in demand.