PVR INOX has launched a 14-screen megaplex at Phoenix Mall of Asia in Bengaluru. As its biggest property in South India, the company has brought three premium formats – MX4D, ScreenX, and Insignia to the region.
The theatre has seating for 1,997 viewers, and is equipped with 4K laser projection, advanced Dolby Atmos surround sound, and Volfoni 3D screen.
This megaplex at Phoenix Mall of Asia aligns with PVR INOX’s vision to make cinemas more experiential. The company had earlier opened a nine-screen multiplex in Kochi, Kerala, at Forum Mall.