Dabur India's Vice-Chairman, Mr.Amit
Burman, along with two other promoters, has set up a new venture - Lite Bite
Concepts - for setting up a chain of quick service restaurants and food
courts.
The promoters plan to invest Rs.200
crore in the next two-three years for the purpose.The new venture will open
around 200 outlets spread across the country - in malls, office complexes,
highway locations, metros and other high footfall locations.
The company has tied up with
Dubai-based Hot Brands International, which operates in multi-cuisines like
Shamiana, Magic Wok, Santinos, Sala Thai and others, while it is also scouting
for several new tie-ups with leading local and international brands. The
company's own brand will be 'Rapps' which is a wrap-based sandwich roll concept
to be available across formats, ranging from quick service restaurants, Casual
Dining (CDR), express outlets and food courts.